Linking Business Goals to Social Media Objectives
por Stephanie Leishman
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Sobre o livro
Where should you start if you want to develop a social media strategy? This workbook will explain how to articulate business goals in preparation for linking them to the right social media objectives. You will also learn how to set social media objectives and identify social media metrics. A useful step-by-step workbook for business owners, non-profit managers, marketing managers, startup founders, higher-ed communications staff, and more.
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Características e detalhes
- Categoria principal: Negócios e Economia
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Opção de projeto: 20×25 cm
Nº de páginas: 42 -
ISBN
- Capa mole: 9781389425776
- Data de publicação: nov 04, 2017
- Idioma English
- Palavras-chavee business, technology, marketing, social media, startup, nonprofit, education
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Sobre o autor
Stephanie
USA
Digital Strategy. 🐝 Founder, Apiarity 🎙 Co-host, PFL Podcast 🎓 Alumna, Harvard + BUQuestrom. 💻 Formerly MIT's Social Media Strategist 🌎 #sharegoodness